Reasons why Musicians should prioritize twitch over other live streaming platforms

What comes to your mind at the mention of Twitch live streaming? Probably, you are thinking-for some it's, 'what is Twitch while for others it’s’ Isn’t that for gamers. ‘When you talk to people, this is the most common answer they will give you. Honestly, Twitch was founded as a gaming platform. Even so, over the last 8 years, the platform has grown and encompassed all facets and categories of live-streaming. I dare you to mention any live streaming content that you would not find in Twitch.

Have you live-streamed on any social media platform; Facebook, YouTube, or Instagram? Just as in other live streaming platforms, in Twitch, you get to perform live while the audience post comments to the charts. This is mostly important for musicians. How would you know your audience's feelings about a song you have just released? Here are reasons why for musicians, Twitch is the way to go.

1. Twitch has specific tools and features aimed at supporting the music category.

A few years ago, Twitch wasn’t the platform you would want to perform your music. Not so now. Music is even featured on the Twitch home though this is regulated. Normally, popular music streamers average 200-300 concurrent viewers. How will featuring your music in the background impact you? Will it increase the number of viewers? Have you heard of anyone with 5000 concurrent viewers?

I know it takes longer to achieve such a feat. 'Where do I start' they ask. You don't have viewers yet you market your live streams on all the social platforms? Worry no more,buy Twitch followers and keep the ball rolling. It’s only on Twitch where a musician can do such a feat with fair dedication and commitment.

Recently, Twitch launched their own karaoke game, it’s referred to as Twitch sings. Have you heard of the American idol like singing competitions? Have you attended any? If you have viewed it, how did you feel? Twitch brings that surreal feeling to you. And guess what, it’s at your convenience.

Are your fans or creator conferences, you have an option of organizing such a competition. This does not go unrewarded. Twitch has a grand price of 200000 dollars for such performances. Where else can you get such an experience? You want to daily dive into twitch and get the rewards for yourself.

2. The music category is not saturated just yet

Music by no chance near the audience size of games on Twitch. The platform was founded on gaming therefore it uses games as a way of getting into other categories. Unlike other social media platforms like YouTube where there are so many artists, Twitch is just big enough for the viewers to watch their preferred content while being open to new viewers. In fact, on other social media platforms, as a new creator, you will rarely be noticed.

If you can’t be noticed as a content creator, how will you reach your audience? This makes reaching a new audience out of the question because they only come in after having loyal viewers. This is the next dot-com crash. Its big platform that you should get into before it’s too late. With reasonable enough effort, you can easily build enough music audience on Twitch. The amount of effort, costs, and commitment here fades in comparison to those involved in other platforms. In a platform with more than 2 million channels, why do you think that you will easily be noticed as a streamer? You want to be the next beneficiary of taking chances. Get into Twitch and thank me later.

3. You can easily cash in even without being partnered

How do content creators on platforms such as YouTube make money? Can they earn directly from their viewers without the interference of the management? If you are a content creator on YouTube, you already know that there are several subscribers you should meet to start earning.

This is different when it comes to Twitch. Here, you can directly earn from your funs. Are you fond of talking to fans? Do they feel like being part of the community? In twitch, when you deliver top-notch quality content, fans get excited, subscribe to your channel, and donate money. The amount donated is directly received by you. Where else can you easily cash in like this if not Twitch?

One of the biggest challenges facing musicians is overexploitation by cartels or the management of live streaming platforms. Do not allow yourself to wallow in self-pity again, just press the button and switch to twitch.

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Reasons why Musicians should prioritize twitch over other live streaming platforms

1. Twitch has specific tools and features aimed at supporting the music category.

2. The music category is not saturated just yet

3. You can easily cash in even without being partnered

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